Thursday, February 25, 2010

Congratulations on Your Recently Sold Listing(s)

Congratulations on having been involved in the sale of the following property(s).

MLS NumberClosed/Leased DateSales PriceList Agent CoList AgentSales AgentCoSales AgentProperty Address
S57731702/24/2010$318500sellish1NoneMRM-KMILLSUSNone57 Via Abruzzi , Aliso Viejo, CA 92656

Local REALTOR(R) Obtains e-PRO Certification To Provide Consumers With State-of-the-Art Services

For Immediate Release 




Local REALTOR® Obtains e-PROÒ Certification

To Provide Consumers With State-of-the-Art Services


(Jan 2010) As more and more consumers begin their search for real estate-related information on the Internet, it is critical that real estate professionals stay on top of the latest technology for the benefit of consumers and real estate practitioners alike. The e-PROÒ Technology Certification Program fills that need.


Realizing the importance of technology training, the National Association of REALTORS® (NAR) created a comprehensive Technology Certification course in 2000. And now that course, e-PROÒ, has been completely updated to include information on Social Media and Web 2.0 aspects that is, and will continue, to change the real estate business.


"The real estate industry has undergone a fundamental change over the past five years," (Casey Elliott) said. "Today, more than 85% of all buyers and sellers begin their search online. As an e-PROÒ certified agent, I have knowledge and tools needed to provide my clients with the information they need and the customer service they demand. It's both hi-tech and hi-touch."


The all new e-PROÒ certification course -- the only technology certification program offered by NAR -- is designed to prepare real estate professionals to make the most of Internet technology and to identify, evaluate, and implement new Internet business models. The elite group of course graduates represents only four percent of all REALTORSÒ in the country including (Casey Elliott) of (CES Realty).


The PROÒ certification course is an educational program unlike any other professional certification or designation course available, comprehensive and interactive. It is specifically designed to provide real estate professionals with the technology tools needed to assist consumers in the purchase or sale of a home.


The exclusive e-PROÒ certification course is presented entirely online and certifies real estate agents and brokers as Internet professionals. The course is designed to help REALTORSÒ stay at the leading edge of technology and identify, evaluate and implement new Internet business models.


Once completed, the e-PROÒ certified real estate professional joins the ranks of a special community of highly skilled and continuously trained professionals who provide high quality and innovative online-based real estate services.  Consumers can identify the e-PROÒ through the exclusive e-PROÒ Internet Professional logo.


Both the content and the delivery platform were created by the San Diego-based technology company InternetCrusade®. Graduates use the skills they've acquired to provide clients information on properties for sale, local communities, and the local real estate market.


For more information, e-mail (Casey Elliott) at ( or call (888.263.0424x327)



Tuesday, February 23, 2010

Backup offers give sellers a Plan B

Every seller's dream is to receive offers from more than one buyer. Although multiple offers were scarce last year, in some markets and price ranges listings that are priced right are receiving multiple offers, particularly in the low-end foreclosure markets. 

Most sellers are inclined to accept the highest-priced offer, but this isn't always the best offer. For example, a seller of a hot property in the hills above Oakland, Calif., received six offers. The two highest offers were close in price, but the seller decided to accept the higher of the two. Fortunately, the seller's agent suggested countering the next best offer for backup position. 

The buyer in primary position had 10 percent cash for a downpayment. Some issues came up during inspections that were going to be costly to repair. The buyer didn't have more cash to pay for the repairs, so he asked the seller to lower the price. The seller said no and the backup offer became the primary offer. 

The backup buyer made a large cash downpayment; he wasn't cash-strapped like the first buyer. He had enough cash to pay for the repairs. In this case, the backup offer, which wasn't originally the highest offer, turned out to be the best offer both in terms of price and financing. 

Before making a decision about which offer to accept, it's important to review all of the terms and conditions of the contracts, not just the price. In another case, a seller received two offers. One was quite a bit higher than the other. After reviewing the highest-priced offer, it turned out that the price wasn't as high as it seemed. 

The agent representing the buyers was from out of the area and didn't know how fees associated with a home sale were customarily shared between the buyer and seller. In terms of net proceeds to the seller, the offer price was $10,000 less than it would have been if the offer included an allocation of fees that was according to local custom. 

HOUSE HUNTINTG TIP: Sellers who receive multiple offers often are tempted to counter for a higher price, even when the offer prices are for more than the list price. This is risky. In one case, a seller received two offers. The highest-priced offer was for more than the list price. The seller countered this offer at an even higher price. The buyer thought the seller was unreasonable and withdrew his offer. The seller ended up selling for much less. Don't let greed rule your decision-making. 

The financing proposed in the offers should be scrutinized carefully. In general, the more cash a buyer puts down, the better. Recently a seller reviewed two offers on her house. One of the buyers offered to make a 40 percent cash downpayment. The other was putting five percent down. It's far easier for a buyer to get loan approval in the current market place if the downpayment is 20 percent or more of the purchase price.

Close of escrow can be an important factor for some sellers. It can be beneficial for a seller to accept a lower price if the buyer can close quickly. This is particularly so, if the sellers have already purchased and closed on another home. 

An offer made contingent on the buyers' home selling is riskier than an offer from a buyer who doesn't need to sell in order to buy. Depending on the seller's situation, it might be wise to consider a lower-priced offer that is not contingent on a sale.

THE CLOSING: It's a good idea to counter the next-best offer for backup position in case the first deal falls apart.

Orange County Weekly REO/Foreclosure Update

Click Here for Details...

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Thursday, February 11, 2010

News Release 3.5 Percent Seller Assistance

Home Buyer Info

Fannie Mae Announces 3.5 Percent Seller Assistance on HomePath® Properties

Incentive Part of Ongoing Effort to Stabilize Neighborhoods
WASHINGTON, DC — Fannie Mae (FNM/NYSE) announced today that people purchasing a Fannie Mae-owned HomePath® property will receive up to 3.5 percent of the final sales price to be used toward closing cost assistance or their choice of appliances. The offer is available to any owner-occupant who closes on the purchase of a property listed on before May 1, 2010.

"Attracting qualified buyers to the market and reducing the inventory of vacant homes is critical to stabilizing neighborhoods and helping the market recover. Many families are taking advantage of the federal homebuyer tax credit to buy a new home so this is a great time for Fannie Mae to offer some additional help," said Terry Edwards, Executive Vice President of Credit Portfolio Management. "Homebuyers have the option to choose between financial assistance toward closing costs or new appliances for their home."

Properties eligible for this incentive are listed on and most listings include detailed property descriptions, photographs, community and school information and more. In addition, many Fannie Mae-owned properties are eligible for special HomePath Mortgage and HomePath Renovation Mortgage financing which offers homebuyers an opportunity to purchase with as little as 3 percent down.